Daiso started with the concept of One Price at 100 yen and celebrates its 50th anniversary. To make
the lives of people worldwide a bit newer and more fun in the next 50 years, Daiso will accept
the challenge suggested by its name (“DAI” means “big” and “SO” means “to create” in
Japanese). Starting with the Bonus Amount Campaign, Daiso in its 50th year will be Big and
Creative with unique products one after another.
Thanks to your support, Daiso can celebrate
its 50th anniversary.